Strategize Your Advertising with Vinyl Graphics

Marketing and advertising campaigns have taken a new dimension with the technological changes in graphics printing and decals. Adhesives have undergone a major change in the last few years, getting better and safer to use. Earlier the major problem faced by professionals was the high level of chemicals used for application and removal of decals.
New safer, easy to apply vinyl decals have simplified the whole process, that even a layman can apply it.

Vinyl graphics in the form of stickers, banners and decals are in vogue as advertising and marketing tools. Window vinyl graphics is a preferred medium, especially for store windows, car windows and glass fronts. Mainly perforated vinyl graphics are used on glass, as it is safe and does not heat up easily, even on exposure to sunlight.

Another good area which had benefited by using vinyl graphics is the banner advertising sector. Banner graphics are often printed as photo prints with laminations, which have higher chances of curling after multiple uses. The banner stand graphics are easy to set up and transported, but used to get warped fast. With the change over to vinyl graphics, banner stands have started printing on vinyl the same photo prints with amazing results. You get the same vibrant multicolored prints with equal digital quality prints with matt finish on the vinyl, without the fear of curling and warping of the banner.

With banners and decals, vinyl is being use steadily with a rise in advertising features.
The variety available in decals is actually amazing. You have a choice in colors, shapes and sizes giving you the freedom to avail the decal as per your requirement. Decals are cheaper to use than getting wraps on vehicles, making them more popular. Adding to their popularity is the facility of new eco-friendly adhesives which can be applied faster and removed with greater ease, without using heat and chemical applications.

Vinyl decals are here to stay as the cheap effective methods of popular advertisements and an integral part of marketing strategies. You are your own master whether it is applying the decals, removing them, designing them and strategizing your campaign. Although professional auto installers are always there to help you in case needed but the dependence is over. So, market your product and target a wider section of audience with vinyl graphics . Add it to your store window and increase the number of customers or print your trade show banner with it, unlimited choice with better results.

How to Start a House Cleaning Business on a Tight Budget

“If you use Emotion and Love to drive your sales and your business, you will create Loyalty Beyond Reason. And I promise you, you will build relationships and enjoy a business that exceeds beyond your wildest expectations”

First of all, before you decide to start your cleaning business, make sure this kind of work is right for you. You will need to be in good physical condition. Cleaning is very hard strenuous work. You will need to have good customer relation skills. You will need to have basic office skills and some accounting skills.

If you are planning on leaving your full time position to start a cleaning business, make sure you have at least six months of savings. Or keep your full time job and start out part time.

Research all the aspects of the cleaning service business. From customer service to advertising, taxes, employees, insurance and bonding, what to charge and how to clean a home professionally. Cleaning your own home and cleaning professionally is totally different. Learning how to clean professionally takes a lot of time. When a client pays for your services they expect to come home and find their home spotless.

Getting those first clients takes time, persistence and patience. You will not get a hundred clients overnight.

Obtaining Those First Clients The hardest part of starting your own cleaning service is obtaining those first clients. Most clients want to know how long you have been in business and want references. The best thing to do is let clients know that, yes, you are new to the business but that you have thoroughly researched all aspects of the cleaning business and assure them that you know what you are doing and that you are quit capable of cleaning their home to their specifications. Be confident. I can’t stress this enough. Clients love to see confidence. It relieves their worries and lets them know that their home is in good hands.

References: To get a few good references when starting out, ask some friends or family members if you can clean their home for free or at a discounted rate. The sound of working for free may not be appealing but it will be worth it to get some good testimonials.

When cleaning those first homes, go for quality, not how fast you can clean the home. Cleaning efficiently takes a long time, but you will get to the point where you can do a thorough cleaning in a short time. After cleaning make sure you go back and double check all rooms to make sure you didn’t miss anything. Impress those first clients and word of mouth will spread soon.

Advertising Your company image is everything. Before you start advertising, decide what image you want to portray on your advertising material. Your image is very important. Be consistent with all your advertising. If you have a logo be sure to use it on all your advertising materials. I think it is best to have a website developed before you start advertising. When advertising, stick with the same logo and colors.

Advertise in Local Paper: Start by running a text ad in your local newspaper. Try to come up with an eye catching ad. Do not sell your services on low rates, sell your services on your quality of work and what you can do for the client that other companies don’t. There is a lot of competition in the cleaning service. You have to stand out from the rest.

Magnetic Signs or Lettering for your Vehicle: Having your business name and contact information on your vehicle is a great way to advertise. We use the vinyl lettering. The lettering looks much more professional than the magnetic signs.

Flyers: You can print nice flyers on your home computer, but I would suggest investing in some professional flyers. Hang flyers at Hair Dressers, Laundromats, Restaurants, Bakeries, Grocery Stores, etc. Put flyers on car windows at local groceries stores and businesses. You can even go door to door in neighborhoods you would like to work in. You cannot put them in mailboxes. but you can put them in the front door.

Door Hangers: Door hangers are a great way to get new clients. Pick the neighborhood you would like to work in and hang the door hangers on the doors. When people get flyers or ads in their mailbox they usually throw them away with the junk mail. But if there is a door hanger on the door they will take the time to look at it.

Business Cards: Start passing out your business cards to friends and family members. You can also ask your local businesses if you can leave some cards on their counters.

Referral Program: A great way to obtain new clients is through a referral program. Offer existing clients a discount when they refer a friend. You can give your existing clients a discount when the friend uses your services three times.

Website: These days people live very busy lives so they use the convenience of the internet to shop for the services they need. A lot of working women will shop for services while at work. Everyone that has a business should have a website. It shows clients that you are serious about your business and allows them research your business in their own time.

Cleaning Products: By using all natrual products, you can offer your clients a healthy cleaning experience and protect ourselves against harsh chemicals. Clients love the natural cleaning products with essential oils. They come home to a healthy clean home filled with the wonderful scents of aromatherapy essential oils.

Tip: Always carry hand sanitizer and wash your hands often while cleaning homes. Wear gloves when cleaning bathrooms. You will be exposed to a lot of different germs in clients homes.

Remember most customers prefer that you bring your own cleaning supplies. That way they do not have to worry about going to the store for cleaning supplies before you clean. Some customers have special cleaners for certain appliances or floors in their houses. These customers usually will have these cleaners on hand for you to use. We almost always use the customers vacuum cleaner. That way you do not have to carry a heavy vacuum from house to house.

What to Charge I mentioned earlier that you should sell your services on your quality of work and not your low rates. If your rates are too low, clients will think that your work is sub-standard and that you are not experienced. Also you want to attract the clients that can afford your services. I made the mistake of pricing my work too low when I first started out. Cleaning is hard work, charge what you are worth. As the old saying goes “You get what you pay for.”

Some companies charge by the hour, some charge by the room, some charge a flat rate per home and some charge by the square foot. I think it is better to charge by the home, not by the hour. If a client knows they have to pay one set fee, they don’t care if you take 2 hours or 5 hours. Also your clients will know what they are paying up front and won’t have to worry about added expenses.

No two houses are the same. And there is no set charge for all homes. You have to clean for awhile yourself to get some experience and to work out a system to clean efficiently. Only you know what you want and need to make. Decide what you need to make hourly to cover all expenses and still make a good profit.

A word of advise: Make sure when you start your company that you charge what you would charge if you had employees. Some people make the mistake of under charging when they start out just to get customers and then later on when they grow and need to hire help they aren’t making enough money on their houses to pay help. Don’t under price your work. Cleaning homes is very hard physical work and you didn’t get into this business to work for nothing.

New Construction Cleaning If you decide to do this type of work you will need more equipment. You will need ladders, window cleaning kits with long extensions, a shop vac, etc. These types of jobs are usually 2 to 3 person jobs. New construction cleaning requires a lot more cleaning. You may have to remove stickers and labels from windows and bathroom showers, sinks and toilets. Some require that you clean the vents to remove dust from construction work. There will be ceiling fans to clean, scrubbing floors, and cleaning woodwork to remove dust. New construction cleaning rates depend on the area you live in.

Insurance and Bonding. You need to be an honest person and somewhat personable. People will need to trust you to be in their homes. Most clients are concerned about having someone new in their house, with good reason. You should be bonded and fully insured. Liability insurance rates depend on your insurance carrier and where you are located. Each person you hire will increase your liability insurance. It’s well worth the cost. You can pay quarterly or yearly. You can purchase your bond through your local insurance company. You will need to renew the bond every year. *Note: if you hire employees and cover them under your insurance, they must be an employee on payroll and not a sub-contractor. If you employ them as a sub-contractor your insurance will not cover them. If they are a sub-contractor they are required to carry their own insurance. You

Hiring Help If you start out cleaning the homes by yourself, you will eventually get to the point where you need to expand your business. Start out with one part time employee. Train her and let her take your place one day a week. Then have her take your place 2 days a week and so on. This will give you the free time that you need to market your business and obtain more clients. After you get more clients you will be able to hire more part time help. Eventually you will be able to stop doing the cleaning yourself and just run the business end, which is the only way you will be able to grow your business. When training new employees, always, either train them yourself or have a lead person train them. Make sure there is a lead person on each and every cleaning job. Employees have a tendency to slack off when they are on their own.

Growing Your Business You will eventually get to the point where you have enough employees and lead people and you will be able to stop working in your business and start running your business. You will find that after awhile it will get to be too much trying to clean everyday and at the same time giving estimates, answering calls, scheduling, doing book work, obtaining new clients, etc.

Remember one of the most important qualifications for a cleaning service is TRUST. A client has to know they can trust you alone in their home. After you acquire a few cleaning positions ask the clients if you can use them for a reference. Most of the time they are more than willing to let you use them for a reference. This is how you build your business and acquire new clients is through referrals. Be dependable. Most clients will want to be set up on an every week or every other week schedule on the same day of the week. Try to always keep this same schedule unless the client asks you to switch to another day. If you have to cancel a cleaning date, make sure you try to reschedule at the earliest possible date to make up the cleaning.

Dubai Weather – What You Should Know Before Traveling to Dubai

Dubai weather can be summed up in one word: "hot". It should come as no surprise though: Dubai is situated right at the edge of the middle east over a vast expanse of desert. Its abundance to the sea does not help the weather at all and only adds to the already excruciating humidity. In this article, we will explore Dubai weather and tell you which seasons are the best to visit Dubai.

For visitors coming in from colder climates, the best time to come to Dubai is between November and March, when it is the so called "winter" season here. During this season, the days are sunny and warm. In fact, most people end up falling absolutely in love with the Dubai weather during this season – there's plenty of sunlight, ample sand, and it seldom becomes unbearably hot. In terms of absolute temperature, it hovers around 23-25 ​​degrees Celsius during this time – a quite agreeable temperature for most people. The nights, however, are much cooler, bordering on chilly.

The summers are when the Dubai heat truly shows its colors. Temperatures routinely soar above 40 degrees (Celsius). The further you travel away from the sea, the hotter it becomes. The interior parts of Dubai are absolutely unbearable during the summers. If Dubai were not such a modern, air-conditioned city, it would've looked like a ghost town in the summers.

Of course, summer in Dubai does not mean that you have the luxury of walking around in shorts and spaghetti tops. Remember that Dubai, despite being a very modern city, is still very conservative. When you are here, please respect the local culture by dressing up more modestly, even in the summers.

Whether you are traveling to Dubai in the summers or the winters, you must take care to avoid a heatstroke or a sunburn. Keep yourself hydrated at all times and wear a strong sunscreen whenever you go out. If possible, avoid going out in the daytime.

The perks of visiting Dubai in the summer are cheaper rates at all hotels and resorts. This is the off-peak season and you will find some great deals everywhere. If you are a cost conscious traveler who can bear the heat, the summer might be a good time to visit this city-state.

Finally, remember that Dubai is air-conditioned almost everywhere. The people here like to turn up the air-conditioning. A traveler unaccustomed to the air-conditioning here can easily catch a cold. Therefore, always carry a jacket or sweatshirt with you, particularly if you are going to be inside an enclosed, air-conditioned space for a long time.

All About Beijing Duck

OK so you've climbed the Great Wall, wandered through the Forbidden City, taken photos in the Temple of Heaven, walked through the gardens of the Summer Palace and completely ignored Wangfujin street. Now it is time for you to eat Beijing's most classic dish, the Beijing Duck.

Beijing Duck is famous, has a distinguished history, an exquisite taste and is a culinary icon SO before partaking in this mouth watering dish, pause your chopsticks and first develop a well deserved appreciation of the delicacy you are about to feast on.

History

The origin of roasted duck can be traced back to Northern and Southern Dynasties period (420-589) when these hapless birds where roasted in the Jinling area where modern day Nanjing is located. The Yuan Dynasty (1206-1368) were gourmets and took the custom of roast duck with them when they packed their bags and set up house in Beijing.

The Inspector of the Imperial kitchen (what a job!) Hu Sihui listed roast duck among the imperial dishes in the "Complete Recipes for Dishes and Beverages" that he wrote in 1330. This early cookbook even included the cooking process.

Up until the Qing Dynasty (1644-1911) ducks were roasted in a conventional convection oven where the duck was hung from the oven ceiling and roasted over burning wood. Duck cooked this was said to be crisp and golden brown with tender and tasty meat. After the Qing came to power they changed the method of duck cooking to hanging the ducks over a flame in an open oven. These two traditional methods of cooking duck are the foundations of the two modern methods of cooking Beijing Duck.

Roast duck was so popular during this period that poets and schools where inspired to roast duck poetry. Personally I think the large quantities of alcohol consumed with the duck were the main inspiration for these wasted poems and bookworms.

Peking duck as it was first called b foreigners taste so good, it is credited with being instrumental in the rapprochement between China and the US in the 70's. All because Henry Kissinger and Richard Nixon kept returning to China for more duck. Just imagine how different history would be if the Havana Cigar had the same effect on US politicians!

In summary, that juicy piece of duck you are about to eat has a royal history of over 1500 years. Chew on that!

How to eat Beijing Duck

Your Beijing Duck will be served with steamed pancakes, sweet bean or plum sauce, cucumber and spring onions.

Place one pancake on the palm of your hand, dip a slice of duck meat in the sauce then place the meat on the pancake, add several pieces of cucumber and spring onion, wrap up the pancake, close your eyes and bite. Control yourself, chew slowly and savor this ancient delicacy.

How to cook

First you need to prepare the ingredients. Here is a list of all the ingredients.

Ingredients

2.0 to 2.5 kilogram of duck

8 liters of water

1 slice of ginger

1 Spring onion

50ml of honey

20ml of white vinegar

20ml of cooking sherry

25ml of corn starch dissolved in 50ml of water

Spring affairs for garnish

Directions

1. Clean duck then wipe it dry and tie a string around its neck.

2. Hang the duck in cool and ideally windy place 4 hours.

3. Fill a large wok with water then bring to boil. Add ginger, spring onion, honey, vinegar, and sherry. Bring to boil again and pour in the dissolved cornstarch. Stir constantly during this step.

4. Place the hung duck in large strainer over a larger bowl then scoop the boiling mixture over the entire duck for about 10 minutes.

5. Hang the duck up again in cool, windy place for 6 hours until it is thoroughly dry.

6. Place the duck breast side up on a greased rack in an oven preheated to 350 degrees.

7- Place a pan filled with 6 centimeters of water in bottom of oven to collect the drippings then roast 30 minutes.

8- Turn duck and roast for 30 more minutes.

9. Turn breast side up again and roast for 10 more minutes.

10. Use a sharp knife to cut off the crispy skin then immediately serve meat and skin on a warm dish

11 Eat and enjoy.